FishOut and BrandMentions, feature by feature
| FishOut | BrandMentions | |
|---|---|---|
| Coverage | ||
| Sources | Behind: 10 | Advantage: 7+ social networks, web, news, forums, reviews |
| Update frequency at entry | Advantage: Hourly | Behind: Daily; hourly on Pro; realtime on Expert |
| Data retention | Even: Kept while you subscribe | Even: 3 / 6 / 12 months by plan |
| AI | ||
| Sentiment | Even: Yes | Even: Basic on Starter; multilingual from Pro |
| Relevance triage and reply drafts | Advantage: Triage on Free; drafts from Plus | Behind: Not offered |
| Alerts | ||
| Alert destinations | Advantage: 13, every plan | Behind: Email, Slack, RSS, webhook |
| Price per alert destination at entryEntry price divided by the destinations it includes | Advantage: $0 on Free; $1.46 on Plus | Behind: $24.75 ($99 ÷ 4) |
| Developer | ||
| MCP server — which plan | Advantage: Every plan, including Free | Behind: Not offered |
| REST API — which plan | Advantage: Every plan, including Free | Behind: Enterprise only (from $1,299/mo) |
| Team | ||
| White-label reports | Behind: Not offered | Advantage: Expert and Enterprise |
| Seats at entry | Advantage: Unlimited on every plan | Behind: 1 on Starter; 10 on Expert |
| Price | ||
| Keywords at entry | Advantage: 10 free; 50 at $19/mo | Behind: 5 at $99/mo |
| Billing at entry | Advantage: Monthly, or annual at a discount | Behind: Quarterly on Starter |
| Free plan or trial | Advantage: Free forever, 10 keywords, 500 relevant/mo | Behind: 7-day trial |
| Sales call needed | Even: No — self-serve, cancel any time | Even: No below Enterprise; Enterprise is a demo |